CADAF supports aspiring artists, galleries, residences and art, and technology companies from around the world. CADAF is dedicated to supporting the global community of galleries, artists, and collectors.
The fair, which was held online, was taking place from June 25 to June 28, 2020. After successful events held in New York and Miami in past years, in 2020, the CADAF (Contemporary and Digital Art Fair) was held online for the first time in its history. During the fair, it was watched by more than 4 thousand unique visitors. At almost 400 virtual stands, they could see a total of 3.8 thousand works created by more than 900 authors in various techniques, including the latest media.
According to the organizers, each visitor viewed an average of 16 works, which gave a total of more than 65,000 views. A diverse exhibition and gallery part of the fair was accompanied by a rich cultural program, which included more than 45 recorded and real-time events, including panel discussions, seminars, and speeches.
The organizers of the fair decided to abandon sales fees and self-accounting of sales, so all information about transactions completed during the fair came exclusively from galleries and other CADAF Online participants.
According to available information, one of the highest results was shown by the work of contemporary artist Kevin Abosh: several items from the Control & Amplification series went to new owners for more than $ 100 thousand.
Andrea Steyer, the director of the fair, said it was a great honor for them to show artists and galleries from around the world at this unique event. The general chat of the fair collected more than 3900 messages only among visitors, and almost 900 messages were sent to exhibitors by potential buyers.
For the first time, an online fair was able to provide this level of interaction, including a content management system (CMS) that allowed exhibitors to upload their own content. And all this was implemented on a platform built from scratch in just two months of quarantine.
