Good product photography can make or break an online sale. If your potential customers can’t see what they’re buying, they’re likely to go somewhere else. That’s why it’s important to use the right techniques to showcase your products in the best light possible. In this blog post, we’ll discuss some of the most effective product photography tricks that will make your goods stand out from the competition!
Start With a Simple Background
Backgrounds can be distracting, so it’s important to keep them simple when you’re photographing products. Blurry or busy backgrounds will take away from the product itself, so it’s best to use a plain background that won’t compete for attention. A white background photo is the most popular choice for product photos because it makes the product pop and ensures that potential customers can see all the details. In addition to white, other popular background colors for product photos include black, gray, and green. These colors provide a neutral backdrop that will make your product photos look professional.
You’ll Need a Tripod
If you’re going to be taking high-quality product photos, you’ll need to invest in a tripod. A tripod will help you keep the camera still so that your photos are sharp and clear. It’s especially important to use a tripod when you’re using a long exposure or shooting in low light. Luckily, tripods aren’t expensive and you can find them at most camera stores. In addition to a tripod, you’ll also need a remote shutter release or timer so that you can take photos without touching the camera. This will help prevent camera shake and ensure that your photos are sharp.
Shadows can add depth and dimension to your product photos. To create shadows, try using a reflector or whiteboard. Place the reflector under the product and angle it so that it reflects light onto the product. This will create a shadow that will make the product look more three-dimensional. You can also use a whiteboard to reflect light onto your product. Simply place the whiteboard next to the product and angle it so that it reflects light onto the product. By creating shadows, you’ll add depth and dimension to your product photos, making them more visually appealing. This, in turn, will make potential customers more likely to purchase your products.
Use Different Angles
When you’re taking product photos, it’s important to use different angles. This will help potential customers see the product from all sides and get a better idea of what it looks like. In addition, using different angles will also help you show off the features of the product. For example, if you’re selling a piece of jewelry, you’ll want to take photos from different angles so that potential customers can see the details of the piece. By using different angles, you’ll be able to show off all the features of your products and give potential customers a better idea of what they’re buying.
Natural vs. Artificial Light
Another thing you’ll need to decide on is whether to use natural or artificial light. Natural light is always the best option if you can get it. However, sometimes artificial light is necessary, such as when you’re taking photos in a dimly lit room. If you do need to use artificial light, try to use soft, diffused light so that it doesn’t create harsh shadows. You could use a desk lamp with a piece of white paper placed over it to diffuse the light. Another option is to use a softbox, which is a type of lighting that uses an umbrella-like diffuser to soften the light.
Edit, Edit, Edit
Once you’ve taken all your product photos, it’s time to edit them. Editing is a vital part of product photography, as it can help you fix any imperfections in the photos and make them look their best. There are a number of different editing software programs you can use, such as Adobe Photoshop, Lightroom, or GIMP. If you’re not familiar with how to use these programs, there are plenty of tutorials available online. When it comes to editing, some of the most important things to do are to adjust the white balance, exposure, and contrast. By doing this, you’ll be able to make your product photos look their best and give potential customers a better idea of what they’re buying. Once you’ve edited your photos, make sure to save them in a high-resolution format so that they look sharp when potential customers view them.
By following these simple tips, you’ll be able to take beautiful product photos that will make your goods stand out. With great product photos, you’ll be able to attract more customers and boost your sales. So what are you waiting for? Get out there and start taking some amazing product photos!