The digital world plays an important role in bringing people together through technology. And it`s not only about Skype but also about virtual reality art. The art world is an ever-evolving landscape that is adapting to new technologies and creative innovation.
Since 2014, there has been a strong resurgence of immersive or augmented technology (XR) from 360 videos, allowing users to look around and interact with spherical content, and virtual reality (VR), a 3D environment where people can walk and interact with space and with virtual avatars, to augmented reality (AR), where 3D content is superimposed on the user’s real environment as seen through a headset or mobile phone.
Nowadays with the advent of augmented reality art, we can discover a series of new artworks from our favorite artists in real-life size from the comfort of our living room or even visit the latest virtual exhibitions at our favorite museum, while strolling through a park.
Over the past years this has become closer to being a reality as artists, curators and auctioneers have increased their digital footprint to stay connected with their audience.
For example, Jeff Koons collaborated with Snapchat, allowing the social media platform to create instant public art installations anywhere in the world, democratizing the art exhibit experience.
What future does AR/VR technology in art offer the art world?
The extended technologies` full potential promises to be unlocked when it becomes easier to more naturally interact with this spatial environment using lightweight glasses and technologies such as voice recognition and hand tracking.
Let’s see what advantages augmented reality art has got.
We offer our top 5 list of the craziest immersive exhibitions in Paris this year.
Thanks to augmented reality technology, art lovers can now enjoy immersive exhibitions.
Paris is a hyperactive cultural capital. In Paris, you can discover exhibitions that take the art of staging even further. From immersive projections to sensory adventures, interactive and illusory works, there is plenty to do here.
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