This week in the Back Room: Paris+ gets in the game, Gilbert and George get anti-woke, a trustee gets auction-y, and much more—all in a 7-minute read (1,908 words).
Top of the Market
Vive la France
After an early dose of controversy, months of anticipation, and more than a little head-scratching over the name, Paris+ by Art Basel completed its whirlwind journey from inception to opening this week. Early returns suggest that the fair is proving to be a sizable upgrade over FIAC, the homegrown expo ousted from its October slot at the same venue to clear the way.
The consensus among attendees was that Paris+ brought a different crowd, a different energy, and a (mostly) different mindset to the Grand Palais Ephèmére, the temporary structure on the Champ de Mars hosting events until renovations on the main building are completed in 2024.
What does “different” mean, exactly? Three shifts stood out…
1. Offerings Were Higher-Quality Up and Down the Price Hierarchy.
It’s no surprise that high-end dealers were able to anchor their stands with artists on show at some of Paris’s premier institutions right now. At the apex, David Zwirner’s booth included works by Alice Neel and Joan Mitchell, who are the subjects of major exhibitions at the Centre Pompidou and Fondation Louis Vuitton, respectively.
A half-step down the ladder, Galerie Templon offered works by Kehinde Wiley, who has three monumental pieces on view in the nave of the Musée d’Orsay; Gérard Garouste, currently enjoying a retrospective at the Pompidou; and Michael Ray Charles, whose work is included in the Quai Branly exhibition “Black Indian.”
But the greatest contrast to FIAC arguably came from the vivacity of the “Emerging Galleries” section—likely an effect of Paris+ director Clément Delépine (who used to run FIAC’s edgier sister fair, Paris Internationale).
The 16 up-and-coming solo booths there drew rave reviews and some swift sales on opening day. Most notable: American mega-collectors (and private museum cofounders) Don and Mera Rubell bought out Seventeen gallery’s booth of satirical, Surreal works by Patrick Goddard (priced from €10,000 to €17,000).
2. Officials from Public and Private Institutions Were Out in Unprecedented Force.
A hot topic around London last week was how many museums, foundations, and private buyers were (or weren’t) skipping Frieze for Paris+. Although the latter’s refusal to provide a full list of institutional attendees precludes a firm answer, the sampling that the fair provide featured several names absent from Frieze’s list, including the…
- Hirshhorn (Washington, D.C.)
- Museo Tamayo (Mexico City)
- Nasjonalmuseet andMunchmuseet (both inOslo)
- Zachęta, National Gallery of Art (Warsaw)
- Moderna Museet (Stockholm)
Private foundations were well represented, too. The Bangladeshi co-founders of the Dhaka-based Samdani Art Foundation acquired two works from Mendes Wood DM. Former Stedelijk director Beatrix Ruf made the rounds on behalf of her new(ish) gig at a Dutch private foundation (see Paint Drippings for details). Again, the Rubells did their thing.
Even Louvre director Laurence des Cars “really came to look, and not to be seen,” according to dealer Jocelyn Wolff. That may be the ultimate sign of respect for a new commercial event in the institutionally reverent Parisian art world.
3. Top-end Sales Were Slower Than at Other Blue-Chip Fairs, But Right on Time for Paris.
Almost everyone seemed to agree that an October expo in Paris had never brought in so many collectors from abroad, especially from the U.S., Asia, and the Arab world. But while there were plenty of six-figure and five-figure sales reported in the opening days, multimillion-dollar deals were relatively scarce.
Zwirner was quick to report $11 million in sales by Wednesday’s end, with the gallery’s namesake adding that those were “certainly numbers that we weren’t able to achieve here in Paris in the past.” The haul was led by a $4.5 million Joan Mitchell and a $3 million Robert Ryman.
True, both of those deals blew past Zwirner’s top reported sale at FIAC last year (a $400,000 Josef Albers painting). Yet they both paled in comparison to the $6 million Kerry James Marshall painting that the gallery placed early at Frieze London last week, as well as the $12.5 million list price for a Felix González-Torres work it dealt at Art Basel this June.
The story was similar at rival Hauser and Wirth. The mega-gallery’s loftiest reported sale on the first day of Paris+, a $2.65 million George Condo, fell far short of the $4.8 million price tag for a Philip Guston that it sold early on at Frieze. Both deals look like chump change next to the mammoth $40 million Louise Bourgeois spider it placed in Basel.
Big-ticket sales were even slower at stalwart art-fair powerhouse Thaddaeus Ropac: Paris+ was the first major fair this year where the gallery publicized no transactions above $1 million by the end of day one.
Yet slower sales, especially at the high end, have always been a theme in Paris (including at FIAC); some collectors pointed out just how it is to buy work on the stand without talking about it at length first. As some fair attendees pointed out, replacing a fair won’t change the approach of a city’s buyer base overnight.
The Bottom Line
Similar to this year’s other A-level addition to the international fair circuit, Frieze Seoul, market watchers should be cautious not to read too much into the seeming health of the inaugural Paris+. Stakeholders move heaven and earth (and pre-sell plenty of work) to ensure a strong first showing of any expo, and novelty value in a world-class city is a powerful magnet for collectors.
Still, Paris+ may deserve more credit than average here. Art Basel had only nine months to put together a fair, staff, and exhibitor list worthy of a prime-time crowd. Mission accomplished, it appears. Now, the real questions snap into place.
Will promises of an even bigger, better, more collaborative event next year be enough to replicate the success of the fair’s pilot edition? Will there be any blowback onto Art Basel Miami Beach, which opens only five weeks after Paris+ closes? And will the latter’s proximity to Frieze London force buyers and sellers to choose between the two long-term? Stay tuned, …
The latest Wet Paint was still being mixed at newsletter time, but here’s what else made a mark around the industry since last Friday morning…
We rounded up the sales reported at Frieze London and Frieze Masters, from a $10 million painting by Jan Brueghel the Elder at Johnny Van Haeften to a $43,856 Zineb Sedira collage at Goodman Gallery. (Artnet News Pro)
- Paris Internationale welcomed former Art Basel VIP czar Michèle Sandoz to its advisory board ahead of this week’s opening, which included a sold-out booth of figurative pastels by Turkish artist Gökhun Baltaci at Galeri Nev (Ankara) priced between €2,000 and €7,000 ($1,957 to $6,852). (Artnet News)
- The upcoming edition of NADA New York will be held May 18–21 at a new venue: 548 West St. (yes, just West St.) in Chelsea. ()
- Sotheby’s London hauled in a within-estimates £96.1 million ($107.4 million) across its two contemporary evening sales during Frieze week, its best results for the fair-concurrent category since 2015. (Artnet News)
- Phillips London also achieved a within-estimate £18.7 million ($20.9 million) during its Frieze week 20th-century and contemporary art evening sale, with records set for Michaela Yearwood-Dan ($267,400), Robert Nava ($714,400), Caroline Walker ($577,000), and Doron Langberg ($422,200). (Artnet News)
- Phillips appointed Seoul-based Minlee Suh as regional director in South Korea to support the house’s expansion in Asia. ()
- König Galerie has shuttered its Vienna outpost after just one year, a few weeks after multiple allegations of sexual misconduct against founder Johann König were published in the German newspaper ()
- Three women artists featured in the Venice Biennale earned new gallery representation: Golden Lion winner Sonia Boyce joined Simon Lee, Zineb Sedira joined Goodman Gallery (she is also repped by Kamel Mennour in Paris), and Ugandan pavilion artist Acaye Kerunen joined Pace (in conjunction with Blum & Poe and Galerie Kandlhofer). ()
- Greene Naftali (NY) now reps 2017 Turner Prize winner Lubaina Himid in partnership with Hollybush Gardens (London), which has worked with the artist since 2013. ()
- The Studio Museum welcomed three artists aged 36 or younger to its highly influential residency program: Devin N. Morris, Charisse Pearlina Weston, and Jeffrey Meris. Each will receive $25,000, studio space, and an exhibition. ()
- Former Stedelijk director Beatrix Ruf will head up a forthcoming privately funded, non-collecting museum in Amsterdam run by the Hartwig Art Foundation, which she has quietly helmed since 2020. ()
- Workers at the Philadelphia Museum of Art ended their nearly month-long strike on Monday, after union members voted to approve the framework of a new contract that runs through June 30, 2025. (Artnet News)
NFTs and More
- Yuga Labs is being investigated by the U.S. Securities and Exchange Commission to determine whether NFTs should be subject to the same disclosures and regulations as stocks and other securities. (Artnet News)
- Art Basel and collector Maja Hoffman’s Luma Foundation are rumored to have quietly rolled out Arcual, a blockchain-based platform that aims to “improve the art world through better digital infrastructure and new ownership models,” at a VIP brunch in Paris this week. (The Canvas)
“Because at the moment it’s all Black art, all women art, all this art and that art. Just go and have a look at Tate Modern, I’m sure they don’t have a [Francis] Bacon up.”
—artist Gilbert Prousch of Gilbert & George, on what the pair perceives as reverse-racism and reverse-sexism keeping their work off view in public institutions, and leading them to build their own private museum in London’s East End. ()
Work of the Week
Estimate: £400,000 to £600,000 ($452,250 to $678,350)
Sale Price : £856,800 ($968,900)
Sold at: Christie’s London
Whitney Museum trustee Jonathan Sobel consigned this work by the red-hot Quarles and four other in-demand artists to Christie’s Frieze Week sales under the anonymizing label of a “distinguished American collection.” Guaranteed by the auction house, the group also included paintings by Shara Hughes, Rashid Johnson, Dana Schutz, and Mickalene Thomas.
Sobel firmly rejects the idea that such a sale is equivalent to flipping. Through an attorney, he said that he acquired all but the Thomas piece from the galleries representing the artists at the time, and he only took the quartet under the hammer after the original dealers declined his attempt to honor the right of first refusal.
“Mr. Sobel understands the importance of trying to ensure that artists are properly compensated for their work, even when that work is resold later at auction,” Josh Schiller of Boies Schiller Flexner LLP told Katya last week. “While one of the works was purchased at auction, for those that were not, before listing those pieces, Mr. Sobel approached the galleries where he had purchased the works initially to see if they would like to buy them back. When none did, he chose to sell the works at auction.”
The choice paid off more in some cases than others. The premium-inclusive price of nearly $970,000 for the Quarles painting (acquired from Regen Projects in Los Angeles) put it toward the upper reaches of her current $400,000 to $1.2 million primary-market price range. In contrast, the Hughes (acquired from Rachel Uffner Gallery in New York) needed the buyer’s premium to eke above its low estimate of £250,000 ($280,900); it sold for £252,000 ($283,100) all-in.